We Fight Monsters
We Fight Monsters is a non-profit organization that fights human trafficking, narcotics trafficking, and child abuse. We transformed the wefightmonsters.org website to reflect the intense and impactful work of its team. The new design brings a serious, professional feel that draws attention to their crucial mission, encouraging more support and donations.
Identified Problems
- The website didn’t show how intense and important the non-profit's work is.
- It was hard for visitors to understand how to make regular donations.
- The average donation amounts were too low and we needed to find a way to increase them.
Our Solution
- We established a color palette that reflects the gravity and professionalism of the brand.
- We improved and simplified the way regular donations are made.
- We revamped the design and content on all pages to encourage bigger donations.
